(Owner, Goat Milk Stuff)
PJ is the founder of Goat Milk Stuff and has used social media to more than double her company’s sales every year since its inception in 2008. She reaches out to her target customers through her blog and podcast and helps them with their daily struggles. She is recognized as a successful female entrepreneur and has appeared on the Today Show, The Doctors, Oprah’s O magazine, and other traditional and social media. While growing her business, she also enjoys being a wife and homeschooling mom to her 8 children.
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The Top Reasons Why Bloggers Should Launch A Podcast!
Education Level: Beginner
Successful bloggers don’t just blog anymore – they’re everywhere. The panelists in this session will share how podcasting, in particular, can take your blog and brand to the next level, helping increase the size of your online community with this overlooked, but powerful and untapped medium.
1. Learn the benefits a podcast will bring to your brand and your audience and how to maintain that over time.
2. Understand how planning your podcast properly will help you overcome obstacles and launch an effective podcast.
3. Know where to focus your energy and time so you’re not wasting your effort.